Red Bull Tag The Track

︎︎︎Felipe Camargo is one of the world’s top climbers, reaching peaks that few can conquer. But is it really that no one can?
To test this, we created climbing holds with embedded NFC tags. If you found one on your route, all you had to do was check in with your smartphone to enter the mountain’s hall of fame. A treasure hunt, only for the strong.︎︎︎

@DPZ&T
CD: Daniel Motta
AD: André Castedo
CW: Lucas 'PK' Lacerda