https://andrecastedo.work André Castedo Tue, 02 Dec 2025 15:17:19 +0000 https://andrecastedo.work en https://andrecastedo.work/MENU-imagens Tue, 29 Jun 2021 14:17:25 +0000 André Castedo https://andrecastedo.work/MENU-imagens <img width="1000" height="562" width_o="1000" height_o="562" data-src="https://freight.cargo.site/t/original/i/f65eb668fe5571f3a1f3f9e473c094771ba396d40c4b3bac438427d069796444/amazon_prime_video_sports_thumb.jpg" data-mid="229127967" border="0" src="https://freight.cargo.site/w/1000/i/f65eb668fe5571f3a1f3f9e473c094771ba396d40c4b3bac438427d069796444/amazon_prime_video_sports_thumb.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1d0b7ae7f62489670e2c8de515b68d03e7216dd0d90098a0fb75178d5ec64aec/sampa.png" data-mid="112614972" border="0" src="https://freight.cargo.site/w/1000/i/1d0b7ae7f62489670e2c8de515b68d03e7216dd0d90098a0fb75178d5ec64aec/sampa.png" /> <img width="1500" height="844" width_o="1500" height_o="844" data-src="https://freight.cargo.site/t/original/i/b1dc9ebc0e6ba7c2a4cff48bd95a038d699b3f42b2cb043fd2a17b4cb5851ad5/thumb_analogias.jpg" data-mid="116693492" border="0" src="https://freight.cargo.site/w/1000/i/b1dc9ebc0e6ba7c2a4cff48bd95a038d699b3f42b2cb043fd2a17b4cb5851ad5/thumb_analogias.jpg" /><img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/0584d9800971ffbc7ff82ee75448c63ae4ba53a398c3dbe97e50c45d7f00f877/ladeirabaixo.gif" data-mid="112633189" border="0" src="https://freight.cargo.site/w/1000/i/0584d9800971ffbc7ff82ee75448c63ae4ba53a398c3dbe97e50c45d7f00f877/ladeirabaixo.gif" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/47ad479a16b74ed8f26322090c51f644f4743b2501705ef5110c5b57c7b1b84c/unicefthumb.jpg" data-mid="112639406" border="0" src="https://freight.cargo.site/w/1000/i/47ad479a16b74ed8f26322090c51f644f4743b2501705ef5110c5b57c7b1b84c/unicefthumb.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c3343847de9df870b07f307e2c7d095f90d421433ec2d3209ec8229ae44cdd84/thumb_amstel.png" data-mid="241317638" border="0" src="https://freight.cargo.site/w/1000/i/c3343847de9df870b07f307e2c7d095f90d421433ec2d3209ec8229ae44cdd84/thumb_amstel.png" /> <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/1ab3500f6499e3dcf187e84467a2dfeb214008a04b8014cd487dd503e4389026/fantaguarana.jpg" data-mid="112612529" border="0" src="https://freight.cargo.site/w/1000/i/1ab3500f6499e3dcf187e84467a2dfeb214008a04b8014cd487dd503e4389026/fantaguarana.jpg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/df5eea4803754cd238dc02c627d645a3e6d16109447ffddad3e2068db3133038/cover.jpg" data-mid="112631546" border="0" src="https://freight.cargo.site/w/1000/i/df5eea4803754cd238dc02c627d645a3e6d16109447ffddad3e2068db3133038/cover.jpg" /> <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/fa23e7092ff122b3eab8096a421178ce109976b3a99e31ae1a5587ed8751f04b/cover-1.jpg" data-mid="112629820" border="0" src="https://freight.cargo.site/w/1000/i/fa23e7092ff122b3eab8096a421178ce109976b3a99e31ae1a5587ed8751f04b/cover-1.jpg" /><img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/454739e3be621c5fc4e81524ceb5291b3a71b165029e38b966800f9b0d47d6f5/thumb.jpg" data-mid="112640385" border="0" src="https://freight.cargo.site/w/1000/i/454739e3be621c5fc4e81524ceb5291b3a71b165029e38b966800f9b0d47d6f5/thumb.jpg" /> <img width="200" height="230" width_o="200" height_o="230" data-src="https://freight.cargo.site/t/original/i/5430193af8cf1f7a785958dc4b4148c7cce5eb24b09e9a397fc994066fc99edd/OL8H7cM.gif" data-mid="194507094" border="0" src="https://freight.cargo.site/w/200/i/5430193af8cf1f7a785958dc4b4148c7cce5eb24b09e9a397fc994066fc99edd/OL8H7cM.gif" /> https://andrecastedo.work/amazon-prime-video-sports Tue, 01 Apr 2025 19:14:02 +0000 André Castedo https://andrecastedo.work/amazon-prime-video-sports Amazon Prime Video Sports Campaign ︎︎︎When it comes to live sports, anything goes. That’s why we rolled out a series of films to promote Amazon Prime Video’s sports lineup—starring some of its most iconic voices, straight from the action. ︎︎︎ @Live The AgencyECD: Isabella PipitoneACD: Willian GranieroAD:&nbsp;André CastedoCW: Willian Graniero RTV: Lais Leleu+ Nixon Freire + Recôncavo Company&nbsp; + Evil Twin ︎︎︎ https://andrecastedo.work/amazon-prime-video-sports-copy Tue, 02 Dec 2025 15:17:19 +0000 André Castedo https://andrecastedo.work/amazon-prime-video-sports-copy Amstel Libertadores 2025 ︎︎︎Sixteen years later, Brazil finally equaled Argentina in the number of Libertadores titles. That's why we recreated the classic Amanco ad to poke fun at our hermanos.︎︎︎ @Live The AgencyECD: Isabella Pipitone CD: Rafa SanturianACD: Willian GranieroCreatives: Willian Graniero, Leticia F. Cupulille, Marco Aurélio Ferreira De Alencar, Thamara Maura, Bruno Martorelli, Thially Lima, André Castedo CM: Roseli Silva RTV: Lais Leleu+ Rica Sampaio + Fish Produtora + Hey, Listen ︎︎︎ https://andrecastedo.work/fanta-guarana-1 Tue, 29 Jun 2021 14:17:35 +0000 André Castedo https://andrecastedo.work/fanta-guarana-1 Fanta Guaraná ︎︎︎Guaraná is Brazil’s most classic soda flavor. Every brand has one. No big deal, right? But guess what—Fanta just dropped its own guaraná soda, and our mission was to make that feel... totally unexpected.︎︎︎ @OgilvyECD: Félix Del ValleACD: Emilio Valverde, Natasha MaasriAD: Guga Bittencourt, André CastedoCW: Gabriel Padilha OOH e digital: <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/220858c3fa3d823882e34a2a9a8b7c2587f49052104629daaf61a6ca7abedf2a/fantaguarana.jpg" data-mid="112612655" border="0" src="https://freight.cargo.site/w/1000/i/220858c3fa3d823882e34a2a9a8b7c2587f49052104629daaf61a6ca7abedf2a/fantaguarana.jpg" /> ︎︎︎ https://andrecastedo.work/Sampa-Soundtracks Tue, 29 Jun 2021 16:56:39 +0000 André Castedo https://andrecastedo.work/Sampa-Soundtracks Red Bull Sampa Sountracks ︎︎︎Your life has a soundtrack. So does the city. To celebrate São Paulo’s anniversary, we designed posters for some of its most iconic spots—each one with a Spotify code leading to a custom playlist made to match the vibe of the place.&nbsp;︎︎︎ @DPZ&amp;TCD: Ana Mattioni, Daniel MottaAD: André CastedoCW: Lucas 'PK' Lacerda <img width="2500" height="1253" width_o="2500" height_o="1253" data-src="https://freight.cargo.site/t/original/i/a058572239eda4c173d371172b2fa879179ebb747fb8f3a515f3a42e4d475532/cover.jpg" data-mid="112627683" border="0" src="https://freight.cargo.site/w/1000/i/a058572239eda4c173d371172b2fa879179ebb747fb8f3a515f3a42e4d475532/cover.jpg" /> <img width="2500" height="1110" width_o="2500" height_o="1110" data-src="https://freight.cargo.site/t/original/i/8bff1aa415d31c125cd349ee6720f9034f2be0860b8ff7de6bed293e8caf52ef/montagem.jpg" data-mid="112627684" border="0" src="https://freight.cargo.site/w/1000/i/8bff1aa415d31c125cd349ee6720f9034f2be0860b8ff7de6bed293e8caf52ef/montagem.jpg" /> <img width="2480" height="3507" width_o="2480" height_o="3507" data-src="https://freight.cargo.site/t/original/i/bc2417ee3762d2cb7c9e0b1f618a1b5dffb43e418539dc020d3bd500c1b64011/poster_republica.png" data-mid="112627693" border="0" src="https://freight.cargo.site/w/1000/i/bc2417ee3762d2cb7c9e0b1f618a1b5dffb43e418539dc020d3bd500c1b64011/poster_republica.png" /> <img width="1500" height="2121" width_o="1500" height_o="2121" data-src="https://freight.cargo.site/t/original/i/2d1fa442937cca3001ff475da507654ee16d605ac737a20f0294a1963901de94/poster_minhocao.png" data-mid="112627692" border="0" src="https://freight.cargo.site/w/1000/i/2d1fa442937cca3001ff475da507654ee16d605ac737a20f0294a1963901de94/poster_minhocao.png" /> <img width="1500" height="2121" width_o="1500" height_o="2121" data-src="https://freight.cargo.site/t/original/i/5d36752760afc922fa80e1a2062c3f5ce30615e857d63b05fa22f44a6d89db7f/poster_augusta.png" data-mid="112627688" border="0" src="https://freight.cargo.site/w/1000/i/5d36752760afc922fa80e1a2062c3f5ce30615e857d63b05fa22f44a6d89db7f/poster_augusta.png" /> <img width="1500" height="2121" width_o="1500" height_o="2121" data-src="https://freight.cargo.site/t/original/i/7a18ef70f399016a48a40c898425e0fe2b5f34f6186aa14e0dc49f45f100d68e/poster_barrafunda.png" data-mid="112627689" border="0" src="https://freight.cargo.site/w/1000/i/7a18ef70f399016a48a40c898425e0fe2b5f34f6186aa14e0dc49f45f100d68e/poster_barrafunda.png" /><img width="1500" height="2121" width_o="1500" height_o="2121" data-src="https://freight.cargo.site/t/original/i/68649de4bff77752ae1addd28695e355346993faaa47022677c03c1cac98df71/poster_respiro1.png" data-mid="112627694" border="0" src="https://freight.cargo.site/w/1000/i/68649de4bff77752ae1addd28695e355346993faaa47022677c03c1cac98df71/poster_respiro1.png" /> <img width="2480" height="3507" width_o="2480" height_o="3507" data-src="https://freight.cargo.site/t/original/i/b55a717f272e612526d8050c50bd7327fede268715c165e9feadfa3af280de72/poster_largodabatata.png" data-mid="112627691" border="0" src="https://freight.cargo.site/w/1000/i/b55a717f272e612526d8050c50bd7327fede268715c165e9feadfa3af280de72/poster_largodabatata.png" /> <img width="1500" height="2121" width_o="1500" height_o="2121" data-src="https://freight.cargo.site/t/original/i/16b0b1c7d6faabf224e1d5e156b806705acfbb067b3d338738026be57bbf7d46/poster_roosevelt.png" data-mid="112627696" border="0" src="https://freight.cargo.site/w/1000/i/16b0b1c7d6faabf224e1d5e156b806705acfbb067b3d338738026be57bbf7d46/poster_roosevelt.png" /> <img width="1500" height="2121" width_o="1500" height_o="2121" data-src="https://freight.cargo.site/t/original/i/7d5a457adf2bbf94dc067bb3129c1615755e64743555a598b0502f160b13bffb/poster_grajau.png" data-mid="112627690" border="0" src="https://freight.cargo.site/w/1000/i/7d5a457adf2bbf94dc067bb3129c1615755e64743555a598b0502f160b13bffb/poster_grajau.png" /> <img width="1500" height="2121" width_o="1500" height_o="2121" data-src="https://freight.cargo.site/t/original/i/5b351c58f10069a0ed807b83e77454304fcde26414d4dc9ced70af6d95e221a1/poster_acidadetemmusica.png" data-mid="112627687" border="0" src="https://freight.cargo.site/w/1000/i/5b351c58f10069a0ed807b83e77454304fcde26414d4dc9ced70af6d95e221a1/poster_acidadetemmusica.png" /><img width="1500" height="2121" width_o="1500" height_o="2121" data-src="https://freight.cargo.site/t/original/i/34f2103f8fe075e78cc586c40a0967e40b0da1c8a63f226c2e15f81cd10a4d59/poster_respiro2.png" data-mid="112627695" border="0" src="https://freight.cargo.site/w/1000/i/34f2103f8fe075e78cc586c40a0967e40b0da1c8a63f226c2e15f81cd10a4d59/poster_respiro2.png" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/6245f2cfafe8d9c2d7b47e19b3e0669d0d55a5f2b1f3baec6708e591a16d4526/perspestiva.jpg" data-mid="112627686" border="0" src="https://freight.cargo.site/w/1000/i/6245f2cfafe8d9c2d7b47e19b3e0669d0d55a5f2b1f3baec6708e591a16d4526/perspestiva.jpg" /><img width="3000" height="1688" width_o="3000" height_o="1688" data-src="https://freight.cargo.site/t/original/i/4695f9ad35267cffe52bacec2503cd2e6e6c23ebe10acd6233caf80b11e477a7/muro.jpg" data-mid="112627685" border="0" src="https://freight.cargo.site/w/1000/i/4695f9ad35267cffe52bacec2503cd2e6e6c23ebe10acd6233caf80b11e477a7/muro.jpg" /> ︎︎︎ https://andrecastedo.work/XP-Analogias-1 Tue, 17 Aug 2021 23:04:24 +0000 André Castedo https://andrecastedo.work/XP-Analogias-1 XP Analogias ︎︎︎The topic of “investments” isn’t the easiest, and for most people, it’s not the most exciting either. To break that barrier, we created a series of content that drew analogies between financial products and more appealing themes, changing the way XP communicates with a less experienced audience.︎︎︎ @XP Inc. (in house)Head of Creative: Daniel MottaAD: André Castedo, Luciano Fonseca LuzCW: Daniel Mattos, Stephanie Zampollo ︎︎︎ https://andrecastedo.work/Tag-The-Track Tue, 29 Jun 2021 17:40:47 +0000 André Castedo https://andrecastedo.work/Tag-The-Track Red Bull Tag The Track ︎︎︎Felipe Camargo is one of the world’s top climbers, reaching peaks that few can conquer. But is it really that no one can?To test this, we created climbing holds with embedded NFC tags. If you found one on your route, all you had to do was check in with your smartphone to enter the mountain’s hall of fame. A treasure hunt, only for the strong.︎︎︎ @DPZ&amp;TCD:&nbsp;Daniel MottaAD: André CastedoCW: Lucas 'PK' Lacerda <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/bb7019f23143768e4c2d25134b01f05bb534872577cda6058689dc4351d70fbe/cover-1.jpg" data-mid="112628936" border="0" src="https://freight.cargo.site/w/1000/i/bb7019f23143768e4c2d25134b01f05bb534872577cda6058689dc4351d70fbe/cover-1.jpg" /> <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/1955dd1546cf5d0f890cae7084e7a52d3e44e796135df84e9915c466b447e6eb/2posters1.jpg" data-mid="112628933" border="0" src="https://freight.cargo.site/w/1000/i/1955dd1546cf5d0f890cae7084e7a52d3e44e796135df84e9915c466b447e6eb/2posters1.jpg" /> <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/4ce6a0d900ea42a8ba267abf68cde326e7cc67de2caa6df37a70556ffb29b77f/2posters2.jpg" data-mid="112628934" border="0" src="https://freight.cargo.site/w/1000/i/4ce6a0d900ea42a8ba267abf68cde326e7cc67de2caa6df37a70556ffb29b77f/2posters2.jpg" /><img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/ad3de54b5706288c744d5b841c8fe3bea9b75d87cc2331c7fd61ae5d182fdf01/2posters3.jpg" data-mid="112628935" border="0" src="https://freight.cargo.site/w/1000/i/ad3de54b5706288c744d5b841c8fe3bea9b75d87cc2331c7fd61ae5d182fdf01/2posters3.jpg" /> <img width="3000" height="1023" width_o="3000" height_o="1023" data-src="https://freight.cargo.site/t/original/i/505b69c264958d416646b19599fa72cfe41e1239a8aa72723e0c64e3c367cf7b/preda.jpg" data-mid="112628938" border="0" src="https://freight.cargo.site/w/1000/i/505b69c264958d416646b19599fa72cfe41e1239a8aa72723e0c64e3c367cf7b/preda.jpg" /><img width="2500" height="1177" width_o="2500" height_o="1177" data-src="https://freight.cargo.site/t/original/i/c1f9d52b3514dc6424b2b529ceba1c08a8874fae041a3477c1599f40f4bcb9dd/painel.jpg" data-mid="112628937" border="0" src="https://freight.cargo.site/w/1000/i/c1f9d52b3514dc6424b2b529ceba1c08a8874fae041a3477c1599f40f4bcb9dd/painel.jpg" /> ︎︎︎ https://andrecastedo.work/RB-Sharing-Boards Tue, 29 Jun 2021 18:15:50 +0000 André Castedo https://andrecastedo.work/RB-Sharing-Boards Red Bull Sharing Boards ︎︎︎Brazil has become the land of surf, but one problem keeps most of the population away from the sport: the price of surfboards. So, in partnership with Grin, we decided to ride the wave of the sharing economy, launching the world’s first surfboard-sharing service via an app. Wings for everyone to take their first strokes in the sport.︎︎︎ @DPZ&amp;TECD: Rafael Ziggy, Laura EstevesCD: Daniel MottaAD: André Castedo, Gustavo MouraCW: Lucas 'PK' Lacerda, Daniel Mattos ︎︎︎ https://andrecastedo.work/Ladeira-Abaixo Tue, 29 Jun 2021 18:33:15 +0000 André Castedo https://andrecastedo.work/Ladeira-Abaixo Red Bull Ladeira Abaixo ︎︎︎After a 4-year hiatus, the Red Bull Soapbox Race returned to Brazil, now with a new name and a new location. To activate the event, we launched a campaign that covered everything from the call for registrations to promoting the race to the public.&nbsp;︎︎︎ @DPZ&amp;TCD: Daniel MottaAD: Tiago Zanatta, Marcel Manzano, André CastedoCW: Daniel Mattos, Marcelo Carvalho, Lucas 'PK' Lacerda <img width="1833" height="830" width_o="1833" height_o="830" data-src="https://freight.cargo.site/t/original/i/40e93de6309b9d266bc24d9aa56e039b76363069f127ea5093e08441007182c9/mosaico.png" data-mid="112632966" border="0" src="https://freight.cargo.site/w/1000/i/40e93de6309b9d266bc24d9aa56e039b76363069f127ea5093e08441007182c9/mosaico.png" /> ︎︎︎ https://andrecastedo.work/70-anos Tue, 29 Jun 2021 19:29:55 +0000 André Castedo https://andrecastedo.work/70-anos UNICEF There's Hope ︎︎︎To celebrate its 70th anniversary, UNICEF launched a global campaign telling the stories of individuals who positively impacted their communities through projects supported by the Fund. In Brazil, we told the story of young people from Morro dos Prazeres, in Rio, who used kites to conduct an aerial mapping of their community, leading to improvements in infrastructure and sanitation. ︎︎︎ @OgilvyECD: Félix Del ValleAD: André CastedoCW: Bernardo Quadros ︎︎︎